A QUICK UPDATE…

2/1/2025

The Perfect Storm in Coffee

Brazil and Vietnam, the two largest coffee-producing nations, encountered severe obstacles during their growing seasons this year. Brazil, the world leader in coffee production, faced a severe drought that significantly impacted its coffee yields. At the same time, Vietnam also experienced unusually dry weather, lessening its coffee yield and further constraining global supply. When two of the largest coffee suppliers in the world face such climate-related challenges, it reverberates throughout the entire market. These complications and rising logistical expenses have created a challenging landscape for everyone in the coffee supply chain—from farmers to roasters to your local coffee shop.

How This Affects Your Coffee

HIGH NOON is, first and foremost, here for our customers. We are committed to bringing you ethically sourced, high-quality coffee featuring both familiar and exciting flavor profiles to fit into your favorite mug. To stay consistent in the level of quality we are able to provide, a few of our prices have increased as of Feb 1, 2025. In addition to many of the coffees you already love, you will begin to see a new variety of farms, new blends, and discounted subscriptions on the website. I believe in full transparency, so please reach out if you have any questions.

Coffee’s Future

it’s all about supporting the dedicated communities at the heart of coffee production. By choosing high-quality, ethically sourced coffee, you are playing a role in securing a sustainable future for coffee farmers contending with unprecedented challenges. Thank you for being part of our coffee community.